Konrad Sigl IT DE

01AI & consulting

AI consultingAI strategy, use cases, trainingAI automationWorkflows that run in daily operationsAI visibility (GEO)Be mentioned in ChatGPT, Gemini & Co.

02E-commerce & ERP

Webshop developmentShopify, JTL-Shop, WooCommerce, ShopwareJTL ERP & POSJTL-Wawi, JTL-POS, LS-POSERP systemsOdoo, ERPNext, Xentral, JTLInstagram & Facebook shopsMeta Commerce, catalogue, trackingRentals with BooqableOnline reservations and availability

03Marketing & visibility

SEO & Google AdsRankings and ads, every conversion countedAI visibility (GEO)Be mentioned in ChatGPT, Gemini & Co.Google Business & MapsBe found locallyMeta Ads & socialInstagram and Facebook advertisingNewsletter & email automationBrevo or Mailchimp, connected to the shop

04IT & security

IT supportmacOS, Windows, iOS, remote and on siteMicrosoft 365Exchange, Teams, SharePoint, IntuneCybersecurityFirewall, VPN, endpoint protectionBackup & data protectionNAS, cloud, offsite, disaster recoveryVideo surveillance & alarmIP cameras, intrusion alarm systems
All services at a glance →See references →

02E-commerce & ERP

Setting up Instagram and Facebook shops.

Make products purchasable directly in Instagram and Facebook. I set up your Meta shop, link it to your webshop catalogue and configure tracking so that every franc of ad spend can be attributed to a sale.

Request a consultation Services in detail

Social commerce

Products purchasable right in the app

For many stores, Instagram and Facebook are the first contact with customers. I set up your Meta shop so that customers discover and buy products in posts, stories and reels, connected to your existing webshop.

My approach

Technology first, then ads

A Meta shop is more than a profile with products: Commerce Manager, Pixel and Conversions API, automatic catalogue sync and product data the feed understands. Only when that is in place is ad spend worthwhile.

Services

Everything for selling on Meta platforms

Instagram shop

Business account, verification, product catalogue and shopping tags in posts, stories and reels.

Business account·Commerce Manager·Shopping tags

Facebook shop & Marketplace

Shop section on your Facebook page with collections and checkout, or forwarding to the webshop.

Page shop·Collections·Checkout configuration

Meta Pixel & Conversions API

Purchases, carts and page visits are measured in the browser and server-side. Retargeting and lookalike audiences build on this.

Pixel·Server-side Conversions API·Custom audiences

Catalogue & feed synchronisation

Your webshop catalogue is synchronised automatically with the Commerce Manager. Prices, images and stock stay current, without manual work.

Shopify, JTL & WooCommerce·Automatic updates·Data optimisation

Meta shopping ads

Dynamic product ads show people the products they looked at or put in the cart, and reach similar audiences (lookalikes).

Dynamic product ads·Advantage+·Retargeting

Process

How a project runs

01

Analysis & strategy

Review webshop, catalogue, Meta business account and running ads.

02

Technical setup

Set up and test Pixel, Conversions API, Commerce Manager and feed.

03

Shop activation

Build catalogue, collections and design, approval by Meta (2–5 working days).

04

Launch & optimisation

Start first campaigns, measure performance and improve continuously.

FAQ

Frequently asked questions

Do I need my own webshop for an Instagram shop?
Not necessarily, Meta offers its own checkout. I still recommend your own webshop as the central channel; the Meta shop then forwards there. That way customer data and your presence stay with you.
How are the products synchronised?
Through an automatic product feed from your webshop (Shopify, JTL-Shop, WooCommerce) into the Commerce Manager. Prices, stock and images are synchronised regularly, without manual work.
Is Instagram Shopping also suitable for services?
Instagram Shopping is designed for physical products. For services, Meta lead ads or appointment booking are a better fit. I advise you which route fits.
What does the setup cost?
That depends on the starting point, number of products and feed connection. A typical setup starts at CHF 490. After a short initial consultation you receive a quote without obligation.

Related services

Also relevant

Webshop development →

Shopify, JTL-Shop, WooCommerce, Shopware

Online marketing & SEO →

SEO, Google Ads, Maps, newsletter

JTL ERP & POS →

JTL-Wawi, JTL-POS, LS-POS

Contact

Build your Meta shop.

In an initial consultation we clarify how Instagram and Facebook shop dock onto your webshop and what the setup costs.

Phone
Email
Reply
Usually within 24 hours

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